PRIVACY POLICY

PRIVACY POLICY

Updated 28 May 2025

 

PLEASE REVIEW THIS POLICY CAREFULLY. BY USING OR PARTICIPATING IN ANY OF OUR PRODUCTS AND SERVICES, YOU ARE AGREEING TO BE BOUND BY THIS PRIVACY POLICY.

This Privacy Policy describes how Slim Chickens Malaysia collects, uses, discloses, stores, and protects your personal data, both online and offline. It also outlines your rights under Malaysia’s Personal Data Protection Act 2010 (PDPA).

 

Definitions

For the purpose of this Privacy Policy:

 

“Data Subject”                                     means the individual to whom personal data relates;

“Personal Data”                                   means to any information that relates directly or indirectly to an individual who is identifiable;

“Processing”                                        means collecting, recording, holding or storing personal data or carrying out any operation on the data;

“Sensitive Personal Data”                   means including data relating to health, political opinions, religious beliefs, etc.; and

“Third Party”                                       means to any individual or entity apart from the data subject and Slim Chickens.

 

Compliance with Personal Data Protection Principles

Slim Chickens Malaysia adheres to the seven principles of personal data protection as outlined under the PDPA. These include: (1) the General Principle, where personal data is only processed with consent and for lawful purposes; (2) the Notice and Choice Principle, where individuals are informed about the purposes of data collection and given a choice on whether to provide such data; (3) the Disclosure Principle, where personal data is not disclosed without consent unless required or permitted by law; (4) the Security Principle, which obligates us to take reasonable steps to protect personal data from misuse, loss, or unauthorized access; (5) the Retention Principle, which ensures data is retained only as long as necessary for the intended purpose; (6) the Data Integrity Principle, which requires that personal data be accurate, complete, and up-to-date; and (7) the Access Principle, which gives individuals the right to access and correct their personal data.

 

Consent Mechanism

Your consent is obtained at the time of data collection, whether through digital platforms, physical forms, or verbal confirmation. You are entitled to withdraw your consent at any time by notifying us in writing through the contact information provided in this policy. Please note that withdrawal of consent may affect our ability to provide you with certain products or services. We will honour your request unless we are required or permitted by law to retain your data.

 

Retention of Personal Data

Slim Chickens Malaysia will retain personal data only for as long as necessary to fulfil the purposes for which it was collected or to satisfy any legal, regulatory, accounting, or reporting requirements. Once the data is no longer required, it will be securely disposed of or anonymised, unless we are under a legal obligation to retain it for a longer period.

 

Legal Basis for Processing Personal Data

Where applicable, we process your personal data under one or more of the following legal grounds:

(a) your consent;

(b) the performance of a contract to which you are a party;

(c) compliance with a legal obligation; and

(d) our legitimate interests, provided such interests do not override your fundamental rights and freedoms.

 

Additional Terms and Conditions

In some cases, your use of certain Products or Services will also be subject to additional terms and conditions of use. In those cases, we will provide users and participants of the applicable Product or Service with notice of the additional terms and conditions, and make those terms and conditions available. For example, our contests or sweepstakes, and our rewards and loyalty programs, are subject to additional terms and conditions that govern the terms and conditions of how those contests, sweepstakes, and programs are offered and administered by us.
If you choose to enter or participate in one or more of our Products and Services that include additional terms and conditions, you will be subject to those additional terms and conditions in addition to these policies.

 

How do We Use the Information That We Collect?

We use the information we collect from you for the purpose of providing and improving our Products and Services to and for our customers. For example, we may use your information in the following ways: to personalize your physical and digital experience and to allow us to deliver the type of content and product offerings of which you are most interested; to allow us to better serve you in responding to your customer service requests; to process your purchases and transactions at our physical locations and via our websites and mobile applications; to administer contests, promotions, surveys or other features; and to provide and administer our reward and loyalty programs. If you have opted-in to receive e-mails from us, we may send you periodic e-mails. If you have opted-in to receive text, SMS, MMS, or other mobile messages from us, we may send you periodic text, SMS, MMS, or other mobile messages. Visitors who register or participate in other Products and Services, like marketing programs, rewards, and loyalty programs, and ‘members-only’ content will be given a choice whether they would like to be on our communications list and receive communications from us. If you would no longer like to receive these communications from us, please refer to the “How can you opt-out, remove or modify information you have provided to us?” section. If you have not opted-in to receive these communications from us, you will not receive these communications.

We do not attempt to monetize personal information by selling or sharing it with third parties. Please refer to the “Do we disclose the information we collect to outside parties?” section for more information.

 

Do We Use Cookies?

What Are Cookies?

Cookies are small text files placed on your device (such as a computer, smartphone, or tablet) when you visit our website. These files store information about your interaction with the site, such as login preferences, pages visited, or language settings. Cookies are widely used to make websites work more efficiently and to provide a better user experience.

There are different types of cookies, including:

1. Session Cookies: Temporary cookies that are erased when you close your browser.
2. Persistent Cookies: Remain on your device for a set period or until manually deleted.
3. First-party Cookies: Set by our website.
   Third-party Cookies: Set by external services we use (e.g., Google Analytics, social media plugins).

Why We Use Them

Slim Chickens Malaysia uses cookies to improve your browsing experience and enhance the functionality of our website. Specifically, we use cookies to:

1. Recognize returning users and remember their preferences (such as language or region).
2. Process transactions and remember items added to your shopping cart.
3. Understand visitor behaviour through analytics tools (e.g., page visits, time on site), allowing us to improve our content and user interface.
4. Facilitate login authentication and account security.
5. Deliver personalized content and targeted advertising, where applicable.

We may also use third-party cookies (e.g., Google, Meta) to help us analyse site traffic and optimize our marketing efforts. These third parties are not permitted to use your information for their own purposes and are bound by confidentiality agreements.

 

Managing Cookies

You have the right to control how cookies are used on your device. Most web browsers automatically accept cookies, but you can modify your browser settings to:

1. Alert you each time a cookie is being sent;
2. Block all or certain types of cookies;
3. Delete cookies previously stored.

Please note that disabling cookies may affect the functionality of our website. Certain features—such as logging in, adding items to a cart, or customizing your experience—may no longer work as intended.

To manage your cookie settings, refer to the Help or Settings section of your browser (e.g., Chrome, Firefox, Safari, Edge). You may also use browser extensions or privacy tools to control cookie behaviour.

 

Security Measures

Slim Chickens Malaysia takes reasonable and appropriate technical and organisational measures to protect your personal data from accidental loss, unauthorised access, misuse, alteration, and disclosure. This includes the use of encrypted connections (SSL), access controls, firewalls, secure servers, and internal policies that ensure only authorised personnel with a legitimate business need can access your personal data. We regularly review and test our security protocols to ensure they meet the industry standards.

Your personal data may be transferred to and stored in servers located outside Malaysia, including cloud storage managed by international service providers. We ensure that appropriate safeguards are in place to protect your data consistent with Malaysia’s PDPA.

 

Third Party Service Providers

We may engage third-party service providers such as web hosting companies, marketing agencies, payment processors, and delivery partners to assist us in delivering our products and services. These providers are contractually required to process personal data only on our instructions and to implement adequate security measures to protect it. They are strictly prohibited from using your personal data for any other purpose.

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these websites and encourage you to review their policies before submitting any personal data.

 

Your Rights Under PDPA

You have the right to access the personal data we hold about you and to request correction of any inaccurate or outdated data. You may also withdraw consent previously given, request deletion of your data, and object to processing for direct marketing. Requests must be made in writing and may be subject to identity verification. We reserve the right to refuse a request where permitted by law.

 

Children’s Privacy

We do not knowingly collect personal data from individuals under the age of 13 without parental or guardian consent. If we discover that we have inadvertently collected data from a child under 13, we will take immediate steps to delete it from our records. Parents or guardians may contact us to request the removal of such information.

 

How Can You Opt-Out, Remove or Modify Information You Have Provided to Us?

To modify your communication subscriptions and preferences, please let us know by modifying your preferences in the “My Account” section of our websites and/or mobile applications. Please note that some of our communications are scheduled in advance, so you may continue to receive some communications for a time until your preference change request can be processed. To delete all of your digital account information from our database, sign into the “My Account” section of our websites and/or mobile applications, and remove/delete your information entries from your account. Please note that we may maintain information about individual sales transactions in order to service that transaction and for record keeping in the ordinary course of business. If you have any question or concern, or need additional assistance from us, in connection with opting-out, removing, or modifying your information or communication preferences, please contact us at the information provided at the beginning or end of these policies, and we will be happy to assist you.

 

Changes to Our Policy

It is our policy to post any changes we make to our privacy policy on this page. If we make material changes to how we treat our users’ personal information, we may also notify you through a notice on the website’s home page. The date the privacy policy was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically visiting our website and this privacy policy to check for any changes.

 

Disability Accessibility

If you are a user with a disability, or an individual assisting a user with a disability, and have difficulty accessing or navigating our websites or other digital channels, including this privacy statement, please contact us at: at the information provided at the beginning or end of these policies, and we will be happy to assist you.

 

How to Contact Us

If you have any questions, concerns, or requests related to this Privacy Policy or the handling of your personal data, please contact us at:

Email: contactus@slimchickens.my